In-house role
Colorectal Cancer Alliance
The Colorectal Cancer Alliance is a nonprofit dedicated to ending colorectal cancer through awareness, prevention, and patient support. At the organization, I developed digital and print materials to support awareness campaigns and health initiatives. My work included designing graphics for multi-channel media, social campaigns, and reports, ensuring visual consistency across platforms. I also led creative direction for key campaigns, optimizing engagement through compelling design.
This mailing postcard concept was so well received that it was adopted for every city. To lighten the mood around colorectal cancer, I transformed the postcard into an interactive experience—an instructional origami design that folded into a pair of underwear.
Below are social media ads for fundraiser 5K events across the country, designed using photos from the previous year’s events. Each ad maintained a consistent look while incorporating the signature Alliance “a” for brand recognition.
Social Media Designs
